Our Story

Passionate About Making Cooking Accessible for Everyone

We believe great cooking shouldn't be intimidating. That's why we created intelligent software that guides you through every recipe with confidence.

A skilled chef prepares fresh vegetables in a frying pan in a well-equipped kitchen.
Chefs working diligently in a bustling Kuala Lumpur restaurant kitchen.
Founded in Leeds

From Kitchen Frustrations to Smart Solutions

MatrixBeaconHuban was born from a simple observation: even experienced cooks struggle with complex recipes. Our founders, based in Leeds, noticed how traditional cookbooks and basic recipe apps left gaps that led to kitchen disasters and abandoned meals.

We set out to create something different - software that truly understands the cooking process. By combining culinary expertise with intelligent technology, we've built a platform that breaks down any recipe into manageable, foolproof steps.

Today, we serve home cooks and professional kitchens across the European Union, helping them achieve consistent, delicious results. Our commitment to making cooking accessible drives everything we do, from our intuitive interface design to our comprehensive recipe testing process.

2019
Founded in Leeds
15+ Countries
Serving EU Markets
10,000+
Tested Recipes
Our Approach

Built for Real Kitchens, Real Cooks

Every feature we develop is tested in real kitchens by real people, ensuring practical solutions that work.

User-Centered Design

We design every interface element based on feedback from home cooks and professional chefs across Europe.

Reliable Technology

Our robust platform ensures your cooking guidance is always available when you need it most.

Passionate Support

Our team genuinely cares about your cooking success and provides dedicated support throughout your journey.